Via – Politico
Ed Stack, the CEO of Dick’s Sporting Goods and a longtime Republican donor, is testing the waters for a possible third-party presidential bid that could scramble the dynamics of the 2020 general election.
Various messages were presented to a focus group in southern Wisconsin this week centering on the billionaire businessman, along with possible three-way match-ups against Donald Trump and Joe Biden or Elizabeth Warren.
The focus group, according to a source who took part in the testing, ran through varying themes involving Stack and heavily focused on his example of “showing leadership” by halting the sale of assault-style rifles at all of Dick’s Sporting Goods stores in the wake of the high school massacre in Parkland, Fla.
The prospect of a well-funded, third-party candidate could have a significant impact in a race where Trump is expected to be unable to win a majority of the popular vote. In 2016, Trump won just 46 percent against Hillary Clinton and has consistently scored below 50 percent in national polls.
A source familiar with Stack’s thinking said, “Mr. Stack enjoys running Dick’s Sporting Goods and has no plans to run for any elected office.”
The message testing told a different story. Those in the group were shown several short videos of other candidates including Biden, Warren and former Starbucks CEO Howard Schultz — a fellow billionaire who explored a presidential bid as an independent before announcing in September that he would not run — but viewed eight or nine videos that included Stack messaging, according to a focus group participant.
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